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We believe the CBA Industry Conference is going to play a key role in our industry calendar as it will provide a unique opportunity to process and apply cutting edge retail methods and work through industry issues—things we can't do in the crowded atmosphere of the International summer show or in one-on-one meetings with suppliers. While we regularly visit our CBA retailers for presenting new product, we need the setting of the CBA Industry Conference for relationship-building with our retail partners as well as with our fellow suppliers. We are looking forward to using a hospitality suite to spend time listening to retailers and letting them in on what's coming down the pike from Zondervan. STL Distribution shares the commitment that CBA has to advance the growth of Christian retail. We are optimistic that this new approach to networking and training will facilitate that growth and will provide a unique opportunity for STL Distribution to connect with retailers and suppliers alike. We look forward to working with CBA on this initiative. At Parable we believe the key to our future success is ‘we’ not ‘me.’ An event like this will allow the strengthening of relationships and offer a cost effective way to meet and plan with our strategic partners. We whole heartedly support this move by CBA. As a full partner in Christian retailing, Spring Arbor Distributors fully supports this change in CBA Advance,” Sheehan noted. “Periodic in-depth discussions about innovation in retailing, publishing and distribution can only benefit the industry. We endorse this new direction and look forward to participating. |
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