CBA Retail Membership:

Benefits of Membership

There are many benefits to membership in CBA. And when we are asked the question, "Why should I be a member?", often we answer with a series of our own questions, because there are many reasons why members choose to join CBA. Those reasons are often unique to their situation and to what matters most to them. And this is why CBA offers so very much to each and every member.

Click below for more details on your CBA member benefits that will help your store to serve God well, increase sales, increase traffic, and operate profitably:

Community & Fellowship

Cliff Goins IV, co-owner,
SincereMilk™ Christian Store,
Chicago, Illinois
Store CBA Member since 1993

"We need to be connected to get a broader perspective, and to open ourselves up to new approaches. We need opportunities for God to connect us to those who can and will help us fulfill God's plan for our lives. CBA provides formats for that to take place."

  • Enjoy spiritual and personal fellowship and encouragement with other retail members that you find through CBA, who understand and care about your business like no one else can.
  • Soak up creative inspiration and life/business lessons from your retail peers, as you meet similar business challenges, and through CBA events, membership directory, and training.
  • Celebrate with and learn from others the blessings, successes, and progress in business and ministry through Association awards and recognition for industry excellence.

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Tools & Resources

Scott Jerlow, owner,
Lemstone Christian Store,
Parker, Colorado
Store CBA Member since 2004

"How can we continue to operate in a niche market? Improve cash flow? Turn traffic into sales? Train our frontliners? CBA has information, publications, industry studies--everything I need to succeed in today's competitive retail environment."


  • Gain operational efficiencies with business tools tailored by CBA to the needs of Christian retailers, with input from retailers just like you.
  • Get access to valuable, members-only trade information that can make you a better retailer making smarter moves, using CBA - exclusive research, benchmarks, and business practices.
  • Stay on top of trends and market activity to give you an edge in analysis, decisions, and strategies with practical CBA assistance and information.
  • Use CBA forms, videos, software, analytic templates, industry data, and evaluations to make the leadership moves that get results.

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Trade Shows & Special Events

Beverly Channell (R) and daughter Kelly Maigaard (L),
co-owners, Wellspring,
Des Moines, Iowa
Store CBA Member since 1994

"We haven't missed a show in 12 years. Each year we have unique and valuable experiences. We go to learn, to be exposed to the industry, to connect with other retailers, to take PCR courses, to visit vendors, to be inspired. It keeps us going."


  • Discover those unique, new products that will set your store apart from other stores from among the thousands of products showcased by hundreds of exhibitors at the largest Christian product expos in the world, where the whole industry gathers to work...and play.
  • Catch spot-on training tailored to your needs and challenges in Christian retail, and fellowship with retailers from groups and countries all around the world, interactions you can't find anywhere else.
  • Network and build relationships that will inspire you for a season and will bless you for a lifetime through CBA events, some exclusively for CBA members.
  • We hear it all the time: You can never replace face-to-face interaction!

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CBA Retailers+Resources Magazine - Official CBA Magazine

Brian Law, owner,
Amazing Grace Christian Store,
Tempe, Arizona,
Store CBA Member since 1997

"I need to be strategic and disciplined in my business/ministry approach. CBA Retailers+Resources offers ideas I can use on a regular basis. The focused articles (business law, marketing, human resources, merchandising, and operations) are a great resource and have been beneficial for both myself and my staff."


  • Business-Ministry Solutions for Progressive Christian Stores.
  • CBA Retailers+Resources is the only magazine devoted to providing Christian retailers with solid, well-researched, practical business solutions, written by recognized industry experts.
  • Articles provide in-depth and insightful coverage of the latest market trends, vital CBA initiatives, industry news, and reviews of the newest products.
  • Incisive feature articles that provide real-world solutions to tough challenges retailers face each day.

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Cost Savings

  • For CBA resources or events, CBA members always receive a members-only discount.
  • Special discounts and exclusive offerings from third-party vendors (on special and everyday business products and services) are negotiated by CBA on behalf of members, saving hundreds and thousands of dollars every year for participating CBA members.
  • For example: A CBA member store reading CBA Retailers+Resources magazine, using the CBA members Siriani & Associates (FedEx) freight savings program, submitting data to CROSS:SCAN for Christian retail sales reports, and signed up for the Meadowbrook workers compensation dividend program for CBA members could save on average of between $901 and $8,127 per year!

    That doesn't even include savings on regular CBA events, training, research, etc!

    So call us today, and we'll help you count the cost!

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